What cool things Adobe brought to MAX this year

2015 Creative Cloud Announcements from Adobe Max

Each year a massive troupe of creatives converge on Adobe's annual creativity conference, MAX, in hopes of learning what new magic the software giant will unleash on the world. For 2015 the announcements came fast and furious, with a huge focus on a unified cross-platform vision for Creative Cloud -- a “connected creative canvas” where people create and share their work from anywhere using applications that work seamlessly with one another.


Creative Cloud - now with millions of members around the world - brings together a plethora of desktop and mobile apps, a growing marketplace for content, assets and talent, and a vibrant community where creatives can showcase their work and find inspiration. Adding to Creative Cloud momentum, the company today shipped two new mobile apps, Photoshop Fix and Capture CC, enabling quick retouching and asset capture on the go and announced new Touch capabilities across Creative Cloud desktop applications including Photoshop CC, Illustrator CC and Premiere Pro CC. Adobe is also highlighting its patented CreativeSync technology, which powers connections between desktop and mobile apps and the assets creatives use every day. In addition, video content is coming soon to Adobe Stock, the company’s royalty-free collection of high-quality photos, illustrations and graphics. 

This year over 7000 attendees, from across the creative spectrum, gathered in Los Angeles to learn, be inspired and network.

This year’s MAX featured film director Baz Luhrmann; “Humans of New York” founder and photographer Brandon Stanton; illustrator and writer Maira Kalman; and artist, designer and author Elle Luna. 

To view the keynote via a live stream, visit: http://www.adobe.com/go/maxkeynote. 

“Creative Cloud has become the de facto platform for all creatives, providing the tools and services to fulfill every creative need.

With this latest release, we’re giving our creative customers the freedom they need to work and be inspired from anywhere,” said Bryan Lamkin, senior vice president and general manager, Digital Media at Adobe. “Being connected to your assets, team and projects, at all times, is critical to today’s designers. With this Creative Cloud update, Adobe’s signature CreativeSync technology drives powerful connections between desktop and mobile apps as well as essential creative assets.” 

Let's start covering announcements with Adobe's new mobile apps.

Enable Design on the Go Available today, Photoshop Fix offers a retouching and restoration-focused image editing experience on a mobile device, powered by Adobe’s world-renowned image-science technology. The simple, intuitive touch interface makes legendary Photoshop desktop features, like the Healing Brush and Liquify, available for real retouching work on iPad and iPhone. Creatives can now capture anything that inspires them with Adobe Capture CC. This app combines the capabilities of Adobe Brush, Adobe Shape, Adobe Color and Adobe Hue into a single, powerful, simple-to-use app and the captured design asset can be used as a brush, shape or color theme for professional work.


In addition, Adobe shipped updates to other essential connected Creative Cloud mobile apps, including Photoshop Mix, Photoshop Sketch, Illustrator Draw, Comp CC and Premiere Clip. CreativeSync Powers New Connected Creative Canvas At the heart of Creative Cloud is CreativeSync, a signature Adobe technology that intelligently syncs creative assets: files, photos, fonts, vector graphics, brushes, colors, settings, metadata and more. 

Thanks to CreativeSync, all the assets created with Adobe mobile apps can be saved to Creative Cloud Libraries. Libraries can be accessed across desktop and mobile apps and shared with anyone who has a Creative Cloud membership, so it's easy to collaborate, keep designs consistent and even create style guides to use across projects.

Touch and More Coming to CC Desktop Tools 

Adobe today unveils powerful new features across flagship CC desktop apps that are also core to Creative Cloud’s connected system of tools and services. These include innovations for design, web, user experience (UX) design, video and photography customers, across nearly every Creative Cloud application. 

Highlights include: For Design, Adobe introduces new and updated Touch workspaces to InDesign CC and Illustrator CC, powering mobile creativity for layout artists and graphic designers. New Illustrator CC features include the Shaper tool, Live Shapes and enhanced Smart Guides. InDesign CC delivers new online publishing capabilities and Adobe Fuse CC (Preview) 3D character software is added to existing Creative Cloud membership plans. These 3D models can be synced across Creative Cloud Libraries for use in Photoshop CC. Fuse CC recently joined the Adobe product family through the company’s acquisition of 3D innovator, Mixamo. For Web and UX Design, free-form responsive design comes to Muse CC, to easily create websites that dynamically scale to any size screen, browser or device, without having to code or use restrictive templates. For developers, Dreamweaver rounds out the offering.